Digital Media Solutions, Inc. is a digital performance marketing company. The Company provides technology-enabled digital performance advertising solutions connecting consumers and advertisers. It operates through three segments: Brand Direct, Marketplace and Technology Solutions. The Brand Direct reportable segment consists of services delivered against an advertiser’s brand. The Marketplace segment is made up of services delivered directly to the DMS brand. The Technology Solutions segment includes services offered by DMS, including software as a service (SaaS) and digital media services that are managed on behalf of the customer. It operates as a performance marketing engine for companies across various industries, including consumer finance (mortgage), education (split between non-profit and for-profit), automotive (aftermarket auto warranty, auto insurance), insurance (health, homeowners), brand performance (consumer products), gig, health and wellness, and career (job pursuit).
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