Siebert Financial Corp. is a holding company. The Company, through its subsidiaries, provides a range of brokerage and financial advisory services including securities brokerage, investment advisory, insurance offerings, prime brokerage, capital intro, and corporate stock plan administration solutions. The Company through its subsidiary Muriel Siebert & Co., Inc. (MSCO) provides retail brokerage services. MSCO also offers investment services, including broker-assisted trades and free online self-service features such as real-time quotes, market data, and trading tools. Its investment advisory services are conducted through Siebert AdvisorNXT, Inc. (SNXT). SNXT also offers customers its proprietary robo-advisory technology that utilizes trading algorithms. Its subsidiary Park Wilshire Companies, Inc. (PW) provides insurance products such as fixed annuities and property and casualty insurances. Its subsidiary RISE Financial Services, LLC, provides prime brokerage services.
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