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  • Today

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    • 7 hours ago by Dow Jones
      Companies Mentioned: MCD

      By Dominic Chopping

      McDonald's no longer has the exclusive right to call chicken sandwiches sold in the European Union a 'Big Mac,' an EU court ruled on Wednesday.
    • 7 hours ago by Dow Jones
      Companies Mentioned: MCD

      McDonald's no longer has the exclusive right to call chicken sandwiches sold in the European Union a Big Mac. "McDonald's Loses Right to Call Chicken Sandwiches a Big Mac After EU Ruling," at 1135 GMT, omitted the word 'exclusive' and the region in the headline and first paragraph. It also misspelled McDonald's name in the third paragraph. The correct version follows:
    • 10 hours ago by Dow Jones
      Companies Mentioned: MCD
      By Dominic Chopping McDonald's no longer has the exclusive right to call chicken sandwiches sold in the European Union a Big Mac, an EU court ruled on Wednesday. The ruling comes after Irish fast-food chain Supermac's in 2017 filed to revoke McDonald's decades-long EU trademark on the use of the Big Mac name for a range of food products and services sold at its restaurants, claiming the U.S. fast-food giant hadn't put the trademark to genuine use over a continuous five-year period. The EU Intellectual Property Office had allowed McDonald's to continue using the name for meat and poultry sandwiches, with Supermac's then filing an appeal. Supermac's opened its first restaurants in 1978 and now operates more than 100 locations across Ireland, selling products including beef and chicken burgers, chicken nuggets, subs and salads. In a statement Wednesday, the Luxembourg-based EU General Court partially sided with Supermac's, limiting the coverage of McDonald's trademark. It said McDonald's hadn't proved genuine use of the Big Mac name within a continuous period of five years in the European Union in connection with chicken sandwiches or poultry products. "McDonald's loses the EU trademark Big Mac in respect of poultry products," the court ruled. The U.S. company has nearly two-and-a-half months to lodge an appeal to Europe's top court, the European Court of Justice. "The decision by the EU General Court does not affect our right to use the 'BIG MAC' trademark," a spokesperson for McDonald's said in an emailed statement. "Our iconic Big Mac is loved by customers all across Europe, and we're excited to continue to proudly serve local communities, as we have done for decades." "This is a significant ruling that takes a common-sense approach to the use of trademarks by large multi-nationals," Supermac's said. Write to Dominic Chopping at dominic.chopping@wsj.com Corrections & Amplifications This item was corrected at 1431 GMT to show that McDonald's no longer has the exclusive right to call chicken sandwiches sold in the European Union a Big Mac. An earlier version incorrectly omitted that it was an exclusive right and misspelled McDonald's name in the third paragraph. (END) Dow Jones Newswires June 05, 2024 07:35 ET (11:35 GMT)
    • 11 hours ago by MT Newswires
      Companies Mentioned: MCD
      07:09 AM EDT, 06/05/2024 (MT Newswires) -- McDonald's (MCD) has an average rating of outperform and price targets ranging from $285 to $357, according to analysts polled by Capital IQ. (MT Newswires covers equity, commodity and economic research fro...
    • 11 hours ago by MT Newswires
      Companies Mentioned: MCD
      06:39 AM EDT, 06/05/2024 (MT Newswires) -- McDonald's (MCD) has lost the "Big Mac" trademark case in the European Union's General Court after the court ruled on Wednesday that the fast-food chain does not have the right to use the term for poultry p...

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